Vorwerk's online sales platform relied on traditional face-to-face sales methods with low conversion rates. They approached Konekt to identify the issues and boost conversions.
Reliance on Traditional Sales Methods
Low Conversion Rates
Need for Data-Driven Insights
As a result of Konekt's comprehensive audit and strategy, Vorwerk significantly improved their online sales platform, boosting conversion rates through optimised user journeys, targeted marketing efforts, and a refined sales funnel.
Increased conversion rates
Actionable Insights
Strategic roadmap
Our team facilitated collaborative sessions to define goals and gain a clear understanding of the companies product range, brand positioning and analysed customer sales.
Konekt analysed the website UX design and benchmarked sales CRM data and e-commerce web analytics to identify key performance gaps and opportunities, forming the foundation for strategic improvements.
UX analysis
Data Collection and Validation
Benchmarking
Gap Analysis
Building on the data audit findings, Konekt developed a comprehensive conversion audit strategy, focusing on optimising user journeys, refining targeting efforts, and enhancing overall sales funnel efficiency to boost conversions.
Actionable Data Insights
UX Recommendations
Strategic Roadmap